What Does B2C Mean in a Text?

B2C means "Business To Consumer."

The term "Business To Consumer" is used to refer to commercial enterprises that sell products or services directly to private customers, rather than to other businesses. The abbreviation B2C is used widely with the meaning "Business To Consumer," even in print media and formal written communications.

B2C contrasts with BTB "Business To Business", which refers to enterprises that offer products or services directly to other businesses.

Image for B2C

When I write B2C, I mean this:

meaning of B2C

B2C means dealing with individual customers, not businesses.

Summary of Key Points

"Business to Consumer" is the most common definition for B2C on Snapchat, WhatsApp, Facebook, Twitter, Instagram, and TikTok.
Definition:Business to Consumer
Guessability:guessability level 3
3: Guessable
Typical Users:typical user


Examples of B2C in Sentences

Here's an example of B2C being used in conversation:
  • Tony: We need to brainstorm our B2C strategy ASAP.
  • Jordan: Totally agree. B2C is crucial to our development over the next 12 months.

An Academic Look at B2C

In text-based communications, B2C is classified by our team as an "internet slang term" as opposed to an initialism abbreviation or an acronym. However, away from the digital realm, B2C is such a widely recognised abbreviation that it is often pronounced using its initial letters (i.e., "Bee Too See").

What Did We Say before Texting and Social Media?

Before the digital era, we might have said something like "retail" instead of B2C.

Using Numbers in Texts

This video shows the different ways that numbers are used in "text speak":

Example of B2C Used in a Text

author logo

This page is maintained by the Cyber Definitions Editorial Team.

Help Us Improve Cyber Definitions

  • Do you disagree with something on this page?
  • Did you spot a typo?
  • Do you know a slang term that we've missed?
Please tell us using this form.


Try our fun quiz to test your knowledge of slang and texting abbreviations.
gold cup

gold cup

gold cup

  • This test has questions.
  • A correct answer is worth 5 points.
  • You can get up to 5 bonus points for a speedy answer.
  • Some questions demand more than one answer. You must get every part right.
  • Beware! Wrong answers score 0 points.
  • 🏆 If you beat one of the top 3 scores, you will be invited to apply for the Hall of Fame.
Scoring System

Cyber Guru (+)
Cyber Hero (+)
Cyber Captain (+)
Cyber Sergeant (+)
Cyber Recruit (+)