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What Does MACRO-INFLUENCER Mean?The term MACRO-INFLUENCER is used by marketing companies to refer to influential social media personalities with less than 1 million followers, but more than 100,000. (According to some definitions, a MACRO-INFLUENCER may have as few as 40.000 followers.)
Other categories of social media influencers are:
- Mega-Influencers - More than 1 million followers.
- Micro-Influencers - Between 1,000 (or 10,000) and 40,000 (or 100,000) followers.
- Nano-Influencers - Less than 1,000 (or 10,000) followers.
Summary of Key Points"Influential Social Media Personality with between 100,000 and 1 Million Followers" is the most common definition for MACRO-INFLUENCER on Snapchat, WhatsApp, Facebook, Twitter, Instagram, and TikTok.
|Definition:||Influential Social Media Personality with between 100,000 and 1 Million Followers|
Example of MACRO-INFLUENCER Used in a Text
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