MACRO-INFLUENCER

What Does MACRO-INFLUENCER Mean?

The term MACRO-INFLUENCER is used by marketing companies to refer to influential social media personalities with less than 1 million followers, but more than 100,000. (According to some definitions, a MACRO-INFLUENCER may have as few as 40.000 followers.)

Other categories of social media influencers are: Note: Whilst almost everyone agrees on what makes a Mega-Influencer, there is debate about the numbers required to be a Macro, Micro or Nano-Influencer.

Summary of Key Points

"Influential Social Media Personality with between 100,000 and 1 Million Followers" is the most common definition for MACRO-INFLUENCER on Snapchat, WhatsApp, Facebook, Twitter, Instagram, and TikTok.
MACRO-INFLUENCER
Definition:Influential Social Media Personality with between 100,000 and 1 Million Followers
Type:Word
Guessability:
3: Guessable
Typical Users:
Specialists

Example of MACRO-INFLUENCER Used in a Text

MACRO-INFLUENCER

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